Embrace Building Wraps: 20,500 Trees and Counting

Embrace Building Wraps is kicking off 2026 with some rather brilliant news.

In December 2020, the business made a bold commitment: every month, and with every project delivered using flexible substrates, Embrace Building Wraps would invest in climate positive initiatives. That promise has since grown, into something extraordinary.

Today, the Embrace Building Wraps Global Forest stands as a powerful symbol of collective action. Together with its clients, the company has now planted 20,500 trees across 20 projects spanning the UK, Madagascar, Kenya, Tanzania, Mozambique, Uganda and Ethiopia. These trees are not symbolic gestures; they represent measurable, certified impact.

And that’s not all.

Through 51 verified carbon-avoidance projects, Embrace Building Wraps has helped avoid 261.86 tCO₂e of emissions. The company has also supported waste to recycling and waste to energy initiatives, ensuring spent printed scaffold and building wraps are responsibly repurposed rather than sent to landfill.

Greg Forster, Managing Director at Embrace Building Wraps, said:

“We are a climate-positive workforce and believe there should never be a trade-off between supporting the planet and running a successful business. Through our policies, procedures and ongoing commitments, we’re proud to contribute to a more sustainable future.”

All certified impact is delivered in partnership with Ecologi, Embrace Building Wraps’ B Corp-certified allies who plant trees on its behalf, alongside waste to energy and waste recycling initiatives supported by FESPA UK.

See Their certified impact here.